“If you’re looking to hire the sales pro who can land your big deals, this book is the job description.”

- Walt Parmer, megadealer in the oil and gas industry

“The Megadeals book is a masterpiece – both conceptual and practical, in how it helps company leaders, sales executives, and business development experts raise the probability for winning big deals that are the life blood of B2B revenue growth. Authors Christopher Engman and Johan Aberg provide specific guidance and prescriptions for B2B deal success – as well as vivid real-world examples – on how to truly integrate sales and marketing for high ROI on achieving positive sales results in the biggest sales opportunities.

From our experience with 225+ tech clients in our Chasm Institute work over the past 15 years, I can confirm that integrating sales AND marketing is a challenge that takes executive effort and true organizational change.

It’s easy to say and hard to do. This book is a key input for achieving such a transformational outcome, and will be viewed as one of the seminal B2B business books of the next decade.”

- Michael Eckhardt, Managing Director

CHASM INSTITUTE, Silicon Valley Office


$1 750


Apply the Megadeals framework to your current deals in real time in this 2-day workshop

Language: Swedish
When: OCTOBER 22-23

In this 2-day workshop you will apply the Megadeals framework to your current deals in real time.


Our passion is to help connect and develop people and companies that contribute to the greater good of the world, and to become world-class at what they do. Megadeals are the handful of existing accounts that represent approximately 80% of your business, and are by far your hottest prospects.


  1. How do you manage these “beasts”?
  2. How do you protect them from the competition?
  3. How do you sign/acquire the hottest prospects that everyone wants?
  4. Do you have enough sales professionals in your organization who have mastered this art?


Our programs help train experienced business professionals to sign and manage megadeals – their largest prospects and accounts. We offer a set of services and products from seminars and 2-day skills development workshops, to coaching programs, “train the trainer” and digital skill development products. Our methodology is based on a proven, blended learning approach to ensure the skills are adopted. It will have a direct impact on your most important and profitable business. Our customers are top 1000 companies and mid-sized scale-ups.


The Megadeals framework is based on our team’s combined years of experience in winning large, complex deals, and after studying the best practices of over 100 fortune 500 companies. It has been vetted through deep-dive interviews with more than 60 megadealers (salespeople who excel at winning multi-million-dollar deals) in companies like SAP, Oracle, IBM, Cisco, Infor, and many more.